Las Vegas, NV - New Monroe® Ceramics brake pads from Tenneco (NYSE: TEN) feature premium all-ceramic friction formulations - rather than the ceramic friction blends offered by some other manufacturers - to help ensure cooler, cleaner and quieter stopping on a broad range of late-model domestic and import vehicles.
Monroe® Ceramics pads are now available through leading auto parts suppliers across the U.S., with exclusive aftermarket coverage of dozens of popular applications. The new pads join Monroe® shocks and struts in a comprehensive undercar package designed to help shops restore vehicle steering, stopping and stability.
Each Monroe® Ceramics brake pad features the recommended replacement friction material and pad design for its application and was produced through an advanced ceramic molding process. These premium pads incorporate a number of proven noise reduction technologies, including pre-attached rubberized shims, application-matched slots and chamfers, "Sensory Locking Plates,"and noise elimination clips. The Monroe® brand's innovative Sensory Locking Plate holds the friction material more securely than conventional stamped-steel backing plates, which helps reduce noise, vibration and harshness and avoid potential pad separation issues. These technologies help shops enhance bay productivity while reducing comebacks.
"Our engineers have taken the questions and potential performance compromises out of brake pad replacement by developing OE-inspired technologies uniquely matched to the needs of today's service provider," said Rick Steinbrenner, marketing director, Monroe® brakes. "By choosing Monroe® brakes - just like Monroe® shocks and struts - shops can be sure they're getting the technology engineered by the vehicle manufacturer."
The Monroe® brand's application-engineered ceramic formulations generate braking temperatures up to 350 degrees F. cooler than conventional friction materials. Cooler braking helps minimize rotor wear - a key concern on late-model vehicles with thin, lightweight rotor castings - while extending pad life and producing consistently quiet, smooth and comfortable stops. In addition, most Monroe® brakes include wear sensing technologies that help consumers monitor brake system condition. This helps prevent excessive, potentially expensive damage to brake rotors.
Monroe® brakes are covered by the brand's exclusive 90-day risk-free "Safe & Sound Guarantee," which enables consumers to return the products within 90 days for a full refund of the purchase price plus labor up to specified limits. (For guarantee details, please visit www.monroebrakes.com.)
For additional information on new Monroe® Ceramics brake pads, contact your Monroe® supplier, log on to www.monroebrakes.com, or write to: Monroe® Brakes, One International Drive, Monroe, MI 48161.
Tenneco is a $4.2 billion manufacturing company with headquarters in Lake Forest, Illinois, and approximately 18,400 employees worldwide. Tenneco is one of the world's largest producers and marketers of ride control and exhaust systems and products, which are sold under the Monroe® and Walker® global brand names. Among its products are Sensa-Trac® and Monroe Reflex® shocks and struts, Rancho® shock absorbers, Walker® Quiet-Flow® mufflers and DynoMax® performance exhaust products, and Monroe® Clevite® vibration control components.
Hank Inman
Pinnacle Communications Group Inc.
(330) 923-0777
hank@pinnmedia.com
